Schmidt Groupe

Streamlining design: How Schmidt Groupe and 3CAD revolutionize custom furniture sales

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A cozy living room with vibrant purple walls and a stylish bookcase filled with books and decorative items.
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With a relationship spanning more than 10 years, Schmidt Groupe is perhaps one of our biggest and longest-standing clients.

Its Schmidt and Cuisinella brands are popular all over the world, selling beautiful, made-to-measure, top-of-the-range kitchen furniture, as well as living room furniture and wardrobes.

As the group sells itself on its made-to-measure offering, a 3D configuration tool is crucial for streamlining the sales-to-production process and helping salespeople sell. 3CAD was brought on board in 2010 to generate production data and design, streamline the sales-to-production process, and validate orders graphically.

As with all of 3CAD’s customers, ours is a truly collaborative partnership, where we tailor the 3CAD offering to suit Schmidt Groupe’s individual needs.

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Why change was needed

The challenge at Bellmont was to create a seamless flow from the design phase to the manufacturing process.

A key requirement was to integrate the design software with the manufacturing and management tool to enhance efficiency, accuracy, and customer experience in cabinet production.

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How change happened

Bellmont's integration of Design Live with Insight transformed their manufacturing process.

By seamlessly connecting design to production, the company streamlined operations, reducing manual data entry and ensuring consistent execution of design specifications in manufacturing.

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Bedroom with bed, bookshelf, and closet.

Collaboration and bespoke service

Working closely with Schmidt Groupe, 3CAD has customised software specifically for configuring Schmidt and Cuisinella brand wardrobes, developing a new cloud-based solution. This tool has been welcomed by retailers who saw significant sales increases, although these were hampered slightly by the COVID-19 pandemic. Schmidt Groupe has also seen its automatic validation order rate accelerate since this customised tool was implemented.

This demonstrates a typical evolutionary relationship with 3CAD, which will improve over time the more we get to know the brand, and business model. Starting from a “3CAD Pro” software, the total customization and continuous use of the platform gave great results and pushed the company to add the “3CAD Next” (cloud-based), maintaining both of the solutions.

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Customer service

The heart of Schmidt Groupe’s ethos lies in always putting the customer front and centre, and 3CAD makes it easy for the company’s retailers to do this – quickly generating, and automatically validating orders so sales people can focus on the customer rather than the sales process.

  • "Winner is the only CAD software package I’ve used in my time and it’s invaluable to us and we couldn’t operate our business without it. The renders are really good. They’re really realistic and the software is user-friendly with the simple interface, the drag and drop tools and the support that is always easily accessible."

    Philippe Kaempf

    Configuration Competence Center IT Manager