Cattelan Italia's journey: Enhancing furniture design with 3CAD

Requirement

Cattelan Italia didn't use a product configurator, instead opting for paper to configure designs.

The organization created the furniture piece ‘Airport Bookcase’ which has multiple configuration possibilities.

Therefore Cattelan Italia needed to provide retailers with a professional and innovative tool to design and calculate this complex bookcase, as well as other complex products.

Solution

The ‘3D Furnishing Configurator – Cattelan Italia’ was created not only to empower retailers and architects to showcase designs and accurately place orders, but also to enable end-consumers to fully visualize the furniture products they had imagined.

3CAD enabled Cattelan Italia to invite retailers to use an intuitive product configurator to create and present complex projects to potential customers, quickly, accurately and efficiently.

Benefits

3CAD lets Cattelan Italia configure products in various finishes, colors, and materials in real-time.

Products can be viewed in 3D at 360°, allowing users to zoom in and rotate for detailed inspection.

The configurator updates catalogs with the latest products and information, requires no installation, and is accessible via common browsers from the manufacturer's website.